our story
She Imagined
The dream for Nixed Jewellery was born when founder, Nicole, realised that there are very few practical self-defence products for women. When searching for a product for herself, she realised that most of the products available she wouldn’t buy for herself because they were either impractical to carry or to use in a real-life situation. The ones that were practical, were not aesthetically pleasing. She began to imagine how she could hide self-defence tools in items she carry’s with her everyday. And so the story of Nixed was born.
Our first sketch from concept was a far cry from the final products we’ve brought to you. It’s such a testament to the consistent patience and bravery of the women in our team who didn’t give up – lovingly crafting every detail.
Dear you...
My dream is that Nixed will be more than a range of self-defence products. Nixed is a community of women who celebrate the inherent strength within who we are. As women we all face so many challenges, both unique and collectively shared. While it’s one thing to be resilient, it is so much more to be so in a community cheering you on. Use this platform to share your story. May our products empower you and be a reminder that no matter where you are, there is hope. Speak up, reach out. You are not alone.